DigitasLBi’s International Chief Creative Officer Chris Clarke will be talking about the role of data in the creative process in Cannes next week. Stuart Aitken outlines what to expect from the session.
José Fernandez takes over the lead of the company from Antony Slabinck who resigned as CEO from LBi Belgium for personal reasons. With over 20 years experience in the digital market, Antony Slabinck has been active at LBi since 2007 where he has been driven succesfully the merge between LBi Belgium and Winsome as Client Service Director, before taking up the company’s leadership in 2011.
DigitasLBi reveals new Western Europe agency leadership following the global merger of Digitas and LBi announced in February 2013.
Mathieu Morgensztern, CEO of Digitas France, will now expand his responsibilities in the newly created role of CEO Europe West, spanning DigitasLBi agencies in France, Belgium, Holland, Italy and Spain.
Newly created role will drive LBi’s global blend of creativity and technology.
New York, 28th January 2013: Global marketing and technology agency LBi has appointed Paolo Yuvienco as its Global Chief Technology Officer, with responsibility for developing and leading a unified technology strategy in key international territories.