Trendwatching : looking at the future

Digital Marketeers : 5 Trends to watch in 2016

At this time of the year, we are acquainted with trend-watchers posts trying to get a glimpse into the crystal ball, helping our advertising industry to spot the main trends and topics to follow in the next 12 months.

At DigitasLBi, we have been watching the future of Digital, and tweaking it in order to help stakeholders and decision-makers to move on and define now What’s Next.


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Showreel 2014

In 2014, we have been helping brands through their transformation journey in the digital era.
From building and designing consistent digital platforms to loyalty, lead generation and CRM programs, from online media to digital digital strategy definition, from content strategy to 3D and video production, our creatives, strategists and technologists have been giving their best talent to service our clients.

Here is a snapshot of our work !


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Sitecore Experience Award 2014 - Team Picture [2]

National Lottery and DigitasLBi win Sitecore Experience Award 2014

Sitecore celebrated today best-in-class digital work in Benelux with their Experience Award 2014.

Belgian National Lottery recent replatforming work operated by DigitasLBi Brussels was granted the prestigious “People’s choice” award, crowning the largely welcomed user-friendly and engaging new Corporate Hub, which operates up to 1,5 million monthly visitors. (more…)

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Hans van Gent (ex-Ogilvy) joins DigitasLBi Belgium

DigitasLBi Belgium, the marketing and technology agency that helps transform businesses for the digital age, is pleased to announce the arrival of Hans van Gent, who joins the agency as Account Manager.

Hans van Gent comes to DigitasLBi with an impressive record in digital innovation, project management and customer guidance, both on a strategic and operational level.

Prior to this assignment within the Belgian branch of DigitasLBi, he was Head of Digital at Ogilvy Brussels and has also worked for Emakina NL.

He has been working for clients such as Unilever, Nestlé, Amnesty International, European Parliament, … and is an active mentor on digital innovation, social and advertising and running lean principles within an organization for different (startup) initiatives in Europe.

Hans van Gent: “Joining DigitasLBi seems like a natural fit for a digital native as myself. From within DigitasLBi they are trying to push the digital boundaries of companies, significantly improving their chance of success at the digital age, which is something no company can escape from at this day and age anymore.”

José Fernandez, Managing Director DigitasLBi Belgium: “The arrival of Hans in our Client Service Team leaded by Renaud De Lombaert is a sign of the renewed attractiveness of our agency for people willing really to differentiate from the crowd in their digital careers: we offer a unique environment of talent, innovation and expertise that combines with clients that have set digital at the core of their businesses. That’s why we help them building What’s Next with the best people on the market.”

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